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Consultation

Steinmetz is called to Henry Ford’s River Rouge plant to fix a malfunctioning generator.
For two straight days and nights he listened to the generator and made countless computations.
Then he asked for a ladder, a measuring tape and a piece of chalk.
He laboriously ascended the ladder,
made careful measurements and put a chalk mark on the side of the generator.
He descended and told his skeptical audience to remove a plate from the side of the generator and take out 16 windings from the field coil at that location.

The corrections were made and the generator then functioned perfectly. Subsequently Ford received a bill for $10,000 signed by Steinmetz for G.E. Ford returned the bill acknowledging the good job done by Steinmetz but respectfully requesting an itemized statement. Steinmetz replied as follows:

Payment

Root Cause Analysis
1st Trial Session $15
9 Sessions $250

  • Health behavior diagnostic

  • Consultation

  • Personalized plan to action

Making chalk mark on generator $1.
Knowing where to make mark $9,999.
Total due $10,000.
About

Journey

Consultation